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Subject

E-Commerce

This course covers the fundamental concepts of E-commerce and E-business models, and components of E-commerce system.

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Introduction

E-commerce, E-business, Features of E-commerce, Pure vs. Partial E-commerce, History of E-commerce, E-commerce Framework (People, Public Policy, Marketing and Advertisement, . . .

E-commerce, E-business, Features of E-commerce, Pure vs. Partial E-commerce, History of E-commerce, E-commerce Framework (People, Public Policy, Marketing and Advertisement, Support Services, Business Partnerships), Types of E-commerce: B2C, B2B, C2B, C2C, M-Commerce, U-commerce, Social-Ecommerce, Local E-commerce, Challenges in E-commerce, Status of E-commerce in Nepal, Overview of Electronic Transaction Act of Nepal

32482+ Students

Questions : 2+

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E-commerce Business Model

E-commerce Business Model, Elements of Business Model, Types of Revenue Models, B2C Business Models: E-tailer, Community Provider, Content Provider, Portal, Transaction Broke. . .

E-commerce Business Model, Elements of Business Model, Types of Revenue Models, B2C Business Models: E-tailer, Community Provider, Content Provider, Portal, Transaction Broker, Market Creator, Service Provider, B2B Business Models: Net Market Places (E-distributer, E-procurement, Exchanges, Industry Consortia), Private Industrial Networks (Single Firm, Industry Wide), Electronic Data Interchange (EDI), EDI Layered Architecture, EDI in E-commerce, E-commerce and Industry Value Chain, Firm Value Chain, Firm Value Web, Case Studies of Global and Local E-commerce Systems

32320+ Students

Questions : 3+

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Electronic Payment System

E-payment System, Online Credit Card Transaction, Online Stored Value Payment System, Digital and Mobile Wallet, Smart Cards, Social/Mobile Peer-to-Peer Payment Systems, Digi. . .

E-payment System, Online Credit Card Transaction, Online Stored Value Payment System, Digital and Mobile Wallet, Smart Cards, Social/Mobile Peer-to-Peer Payment Systems, Digital Cash/e-cash, E-Checks, Virtual Currency, Electronic Billing Presentment and Payment (EBPP) System, Auctioning in E-commerce (English, Dutch, Vickery, Double), SET Protocol, Features of SET, Participants in SET, Card Holder Registration, Merchant Registration, Purchase Request, Dual Signature, Payment Authorization, Payment Capture, Status of E-Payment Systems in Nepal, Case Studies of Global and Local Payment Systems

27433+ Students

Questions : 3+

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Building E-commerce System

E-commerce Website/Software, Building Catalogs: Static, Dynamic, Building Shopping Cart, Transaction Processing, Development of E-commerce Website/Software: Databases, Applic. . .

E-commerce Website/Software, Building Catalogs: Static, Dynamic, Building Shopping Cart, Transaction Processing, Development of E-commerce Website/Software: Databases, Application Programs, Integration with ERP Systems, Integration with Payment Gateways, Using Open Source CMS for Development of E-commerce Applications

23011+ Students

Questions : 2+

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Security in E-Commerce

E-commerce Security, Dimensions of E-commerce Security: Confidentiality, Integrity, Availability, Authenticity, Nonrepudiation, Privacy, Security Threats in E-commerce: Vulne. . .

E-commerce Security, Dimensions of E-commerce Security: Confidentiality, Integrity, Availability, Authenticity, Nonrepudiation, Privacy, Security Threats in E-commerce: Vulnerabilities in E-commerce, Malicious Code, Adware, Spyware, Social Engineering, Phishing, Hacking, Credit card fraud and Identity theft, Spoofing and Pharming, Client and Server Security, Data Transaction Security, Security Mechanisms: Cryptography, Hash Functions, Digital Signatures, Authentication, Access Controls, Intrusion Detection System, Secured Socket Layer(SSL)

23565+ Students

Questions : 5+

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Digital Marketing

Digital Marketing, Online Advertisement, Ad Targeting, Search Engine Marketing, Keyword Advertising, Search Engine Optimization, Display Ad Marketing, Interstitial Ad, Video . . .

Digital Marketing, Online Advertisement, Ad Targeting, Search Engine Marketing, Keyword Advertising, Search Engine Optimization, Display Ad Marketing, Interstitial Ad, Video Ad, Advertising Exchanges, Programmatic Advertising, Real-Time Bidding, E-mail Marketing, Affiliate Marketing, Social Marketing, Mobile Marketing, Local Marketing, Online Marketing Metrics, Pricing Models for Online Advertisements, Case Studies: Facebook Marketing Tools, Twitter Marketing Tools, Pinterest Marketing Tools, Location Based Marketing Tools: Google AdSense

23923+ Students

Questions : 4+

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Optimizing E-commerce Systems

Search Engine Optimization, Working mechinaism of Search Engines, On Page SEO, Off Page SEO, Page Ranks, Using Google Aanalytics, Social Media Analytics, Recommendation Syste. . .

Search Engine Optimization, Working mechinaism of Search Engines, On Page SEO, Off Page SEO, Page Ranks, Using Google Aanalytics, Social Media Analytics, Recommendation Systems: Collaborative, Content Based, Use of Recommendation Systems in E-commerce

20877+ Students

Questions : 2+

Read Note
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