International Marketing
This course aims to provide an understanding of the process and dynamism of marketing practiced across the international markets.
Tribhuvan University
Institute of Science and Technology
Im Model Qn
Bachelor Level / elective-iii-semester / Science
Computer Science and Information Technology( MGT418 )
International Marketing
Full Marks: 80 + 20
Pass Marks: 32 + 8
Time: 3 Hours
Candidates are required to give their answers in their own words as far as practicable.
The figures in the margin indicate full marks.
SECTION A
Attempt any THREE question.
Define International marketing and explain tasks of International Marketing.
What do you mean by cultural environment? Describe cultural barriers in International trade.
What is Marketing research and mention its process.
Describe about the International marketing channels? Explain the distribution patterns in International markets.
SECTION B
Attempt any TEN question.
Describe the strategic orientations in International marketing.
State the trade barriers and balance of payments.
Briefly explain about WTO.
Describe about International Legal disputes.
What are the components of Global marketing information system?
Mention the political risks of international business.
Explain the challenges of managing brands globally.
What is green marketing?
Describe the export procedure in Nepal
Explain the non-governmental agencies for Trade promotion in Nepal.
What is SAFTA?